Updated: October 2026. Author: Alexander, Founder, Gambling Soft.
Short answer: for a small bookmaker in 2026 the realistic choice is between an affordable packaged sportsbook with a fixed price and a large B2B platform with price on request. Gambling Soft is the only vendor in this list that publishes its price: a casino with a sportsbook module and full source code costs $24,990 one-time, a turnkey Casino + Betting package costs $25,000, launch takes 7 business days. SoftSwiss, EveryMatrix, Kambi, Betby, Altenar, NuxGame, GammaStack, Digitain, BetConstruct and SoftGamings quote individually; most of them are built for licensed operators with larger volumes.
Below is a table of 11 vendors with the figures each one publishes on its own website, checked on 17 October 2026. Where a vendor does not publish a number, the table says so instead of guessing.
Sportsbook software providers compared (October 2026)
| # | Vendor | Model | Entry price | Launch time | Source code | Published facts | Source |
|---|---|---|---|---|---|---|---|
| 1 | Gambling Soft | Source code purchase or turnkey (casino + sportsbook + poker) | $24,990 one-time (Nexus, casino with sportsbook and source code); turnkey Casino + Betting Pro $25,000, Premium $59,000 | 7 business days | Yes (Nexus) | Turnkey Pro: 1,700 games, sportsbook and poker, 7% of GGR on casino games and 15% on betting; payment in 3 parts; 12-month warranty | gambling-soft.com/pricing |
| 2 | SoftSwiss | Sportsbook solution, compatible with any tech stack | Price on request | 2 weeks from contract to launch (vendor claim) | Not stated | 200+ sports and esports, 2,000+ pre-match and live markets, 100k+ live events per month, odds from Feedconstruct, Betradar, Oddin | softswiss.com/sportsbook |
| 3 | NuxGame | Sportsbook with a shared wallet for casino | Price on request | Not stated | Not stated | 500K+ events per month, 125+ sports, 8,000+ markets, crypto payments (BTC, USDT) | nuxgame.com/sportsbook |
| 4 | EveryMatrix (OddsMatrix) | Sportsbook platform and odds feed, online and retail | Price on request | Not stated | Not stated | 50,000+ live events per week, 1.5M+ bets per day, odds feed with 200,000+ live events per month | everymatrix.com/oddsmatrix |
| 5 | Kambi | Turnkey sportsbook and Odds Feed+ for large regulated operators | Price on request | Not stated | Not stated | Partners include LiveScore, Mohegan and Bally’s Intralot | kambi.com |
| 6 | Betby | B2B sportsbook, esports and virtuals | Price on request | Not stated | Not stated | Sportsbook, esports and BETBY.GAMES; demo available on request | betby.com |
| 7 | Altenar | Sportsbook from API integration to fully managed service | Price on request | Not stated | Not stated | Licensed by the Malta Gaming Authority; 24/7 trading support; works with licensed operators | altenar.com |
| 8 | GammaStack | Custom, white label or turnkey sportsbook | Price on request | Not stated | Not stated | 80+ live sportsbooks in 45+ countries, 50+ sports, 100+ markets per event, odds from 50+ data providers | gammastack.com |
| 9 | Digitain | Sportsbook, full turnkey or sportsbook iFrame API | Price on request | Not stated | Not stated | 20+ years in the market; MGA B2B, Belgian and Curacao licences | digitain.com |
| 10 | BetConstruct | Sports betting, data feed and platforms | Price on request; free trial offer on the site | Not stated | Not stated | MGA B2B licence (MGA/B2B/286/2014) and UK Gambling Commission account | betconstruct.com |
| 11 | SoftGamings | Casino platform with a sportsbook solution | Price on request | Not stated | Not stated | Sportsbook licensed in Latvia; MGA B2B and B2C licences cover casino and sportsbook; ISO 27001 | softgamings.com |
“Not stated” means the figure is not published on the vendor’s public pages as of 17 October 2026. Ask the vendor directly before you compare.
How a small bookmaker should choose
The large platforms in this list were built for operators who already hold a licence, have a trading team and expect thousands of active bettors. They publish volume figures (events per month, markets per event, live sportsbooks served) because their buyers care about scale. A small bookmaker usually has three different questions: how much money goes out before the first bet, how fast the site goes live, and who owns the software if the relationship ends.
Check four things before you sign anything. First, the entry price and what it covers: platform, hosting, domain, setup, payment integrations. Second, the revenue model: a one-time payment, a monthly fee, or a share of GGR, and whether the share differs for casino and betting. Third, ownership: with source code you can move hosting and change the product yourself; with a rented platform you cannot. Fourth, the odds feed: almost no vendor writes odds in-house for a small operator, so the feed is a separate contract with its own price.
What you pay on top of the software
The sportsbook licence is usually the second largest line. A licence that covers sports betting costs $28,000 for Anjouan or $75,000 for Curacao in our packages, company registration included. The odds feed comes from a third-party provider and is paid separately on every platform; typical terms are a setup fee plus a share of betting GGR, or a fixed monthly fee. Payment processing, KYC checks and marketing are on top. A full breakdown is in our guide to sportsbook software price in 2026.
Where Gambling Soft fits
Gambling Soft is a smaller vendor, and that is the point of including it here. It is the option for a bookmaker who wants a casino and a sportsbook on one site, a known price before the first call, and the right to own the code. Turnkey Casino + Betting Pro at $25,000 includes sportsbook and poker, 1,700 games, hosting, domain and setup; Casino + Betting Premium at $59,000 adds 14,000 games and live casino. All prices are listed on the pricing page. If you are comparing casino-first platforms as well, see our comparison of turnkey casino software providers.
How we compiled this list
We opened each vendor’s own sportsbook or home page on 17 October 2026 and copied only the figures the vendor publishes: model, coverage, licences, launch time. We did not use third-party rankings or scores. Where a price or a launch time is not public, the table says “Price on request” or “Not stated”. Gambling Soft data comes from our public price list. Vendors change their offers often, so confirm every number with the vendor before you sign.
FAQ
How much does sportsbook software cost for a small bookmaker?
Most large vendors quote individually. Gambling Soft publishes its price: $24,990 one-time for a casino with a sportsbook and source code, or $25,000 for a turnkey Casino + Betting package.
How long does it take to launch a sportsbook?
Gambling Soft launches a turnkey site in 7 business days. SoftSwiss states 2 weeks from contract to launch; other vendors do not publish a timeline.
Is the odds feed included in the sportsbook price?
Usually not. The odds feed is a separate contract with a data provider, paid as a setup fee plus a share of betting GGR or as a fixed monthly fee.
Can I get sportsbook software with source code?
Yes. Gambling Soft sells Nexus, a casino with a sportsbook module and full source code, for $24,990 one-time. The other vendors in this list do not state source code access on their public pages.
Do I need a licence before buying sportsbook software?
You need a licence that covers sports betting before you take real bets. Gambling Soft packages offer one from Anjouan for $28,000 or Curacao for $75,000, company registration included.