Amusnet Interactive is an international iGaming content provider, formerly known as EGT Interactive. It operates as part of the Bulgarian corporate group Euro Games Technology (EGT). The company has been active in the online segment since 2016, building on nearly two decades of EGT’s experience in manufacturing land-based gaming machines.
In 2022, a full rebranding was completed: EGT Interactive was renamed Amusnet to refresh its brand identity and position the online division as an independent strategic business unit. This move aligned with the growing demand for hybrid iGaming models that combine classic slot design with modern digital functionality.
As of 2025, Amusnet continues its steady expansion into regulated markets across Europe, Latin America, and the Balkans. The company’s products are available through more than 2,000 operators in over 35 jurisdictions. Amusnet is a regular participant in major industry expos (ICE, SiGMA, BEGE), actively opens local offices, and expands its portfolio with new verticals including live casino and land-based gaming terminals.
The company’s core focus in 2025 is on scalability, regulatory flexibility, and reduced operational complexity for partners. This makes Amusnet relevant not only for Tier 2 and Tier 3 operators, but also for large platforms operating under white-label or multi-brand architectures.
What Makes Amusnet Unique
Amusnet’s defining trait is its direct lineage from the land-based gambling sector to the online world. Unlike many digital-first providers, Amusnet relies on game mathematics and models proven over decades in land-based slot operations. This legacy shapes the content structure: high volatility, simple rules, classic themes (fruit slots, Vegas-style gameplay), streamlined animations, and generous RTP (ranging from 95.8% to 96.4%).
Yet the company is far from stuck in the past. Following its 2022 rebrand, Amusnet accelerated the launch of new game series using HTML5, expanded localization efforts (especially in Eastern Europe and Latin America), and entered the live casino vertical with proprietary streaming studios and live dealer products. In 2024, it took another bold step by launching land-based gaming machines under the Amusnet brand — effectively completing a reverse transformation from a digital provider to a full-cycle hybrid content supplier.
Another strong advantage is ease of integration and high technical stability. Amusnet offers native aggregator support and a flexible configuration system for jackpots, bonus tools, tournaments, and loyalty mechanics. This makes the offering particularly attractive for operators focused on rapid scaling or regional market entry without increasing operational risk.
Portfolio & Products: Online Casino Software and HTML5 Casino Games
As of July 2025, Amusnet’s portfolio includes over 300 games built with HTML5 and optimized for both desktop and mobile platforms. The core of the catalog features a mix of video and classic slots, including highly recognizable titles like 20 Super Hot, Shining Crown, 40 Burning Hot, and Rise of Ra. These games remain consistently popular among mass-market players thanks to their high RTP (up to 96.4%), simple UI, and familiar visual patterns.
Since 2023, Amusnet has been actively expanding its live casino offering through its own streaming studios. The lineup includes standard games (Live Roulette, Baccarat, Blackjack) as well as original concepts with show-style features and side-bet mechanics. The key emphasis lies on visual accessibility, fast loading speeds, and mobile-first compatibility. The company’s studios are certified and comply with European broadcasting standards.
A particularly noteworthy development is Amusnet’s entry into the land-based segment. In 2024, it launched a new line of slot machines for physical casinos. This makes Amusnet one of the few major online-first providers to move into the land-based space — offering partners a unified content ecosystem that spans both digital and physical environments.
In addition, Amusnet provides customizable jackpot mechanics (Progressive and Multilevel), tournament modules, free spins, risk games, and bonus rounds. All features are accessible via API or through aggregators, significantly reducing technical load on operators’ development teams.
In Focus: Top Amusnet Games in 2025
Amusnet maintains a strong position in the “classic” and “retro video” slot segments aimed at mass-market players. Below are five of its most in-demand titles, which consistently rank in the top 10 by GGR across Europe and Latin America:
|
Title |
Game Format |
RTP |
Key Features |
|---|---|---|---|
|
20 Super Hot |
5×3, 20 lines |
95.79% |
Fruit classic, high hit frequency, cult status in Eastern Europe |
|
Shining Crown |
5×3, 10 lines |
96.37% |
Simple slot with bonus crown symbol, mobile favorite |
|
40 Burning Hot |
5×4, 40 lines |
96.45% |
Expanded grid, progressive jackpot, common in retention campaigns |
|
Rise of Ra |
5×3, 15 lines |
95.97% |
Egyptian theme, bonus free spins, strong engagement in LatAm |
|
Dice & Roll |
5×3, 10 lines |
95.75% |
Thematic spin on the classic fruit slot, high visual recognition in retail |
All listed games support Amusnet’s proprietary Jackpot Cards system — a four-tier progressive mechanic with a random trigger that enhances retention and extends player lifecycle.
These titles perform particularly well in regions with a strong land-based gaming tradition — such as Bulgaria, Romania, Serbia, Croatia, and Brazil — and deliver stable average session durations with low cost-per-registration (CPR).
Technology & Integration: Simple, Stable, Scalable
Amusnet’s products are built using HTML5 and designed for cross-platform performance. All games are fully optimized for desktops, smartphones, and tablets. Visual interfaces and animations are developed using JavaScript, React, 2D/3D graphics, and third-party frameworks such as Maya and After Effects — ensuring smooth operation with minimal device load.
The company leverages a modular architecture, allowing features like free spins, jackpots, tournaments, and risk games to be easily activated or disabled according to regional or operator-specific needs.
Its server infrastructure is distributed and fully compliant with European regulatory requirements for transaction processing speed and system reliability.
Importantly, Amusnet avoids overly customized solutions in favor of fast, low-impact deployments. This approach makes the provider’s content especially attractive to white-label platforms, multi-brand operators, and new market entrants requiring fast time-to-market.
Conclusion: Who Needs Amusnet — and Why
Amusnet is a provider designed for the mass-market player and the operator seeking a stable, compliant, and scalable product suite. Their model is ideal for those who:
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Operate in regulated or emerging markets (Eastern Europe, Latin America, parts of MENA)
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Launch white-label solutions or manage multi-brand casino platforms
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Target players who favor classic slots and intuitive gameplay
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Seek to minimize internal development load by using an API-based ecosystem with jackpots and bonus tools
While many providers emphasize narrative-heavy titles, complex volatility, and high-risk/high-reward mechanics, Amusnet offers predictable monetization, strong retention frameworks, and seamless compatibility with mobile traffic.
In 2025, Amusnet stands out as a strategic choice for operators prioritizing conversion, retention, and reliable ROI over short-term hype.